SHOOT: kaboom signs joe stevens

Director joe stevens has joined Kaboom productions for his first national representation in spots and branded content.

As content director for experimental optics label Shwood Eyewear, stevens brought the brand’s ethos to life, both in the fashion world and in support of original makers and brand ambassadors with stories of style and substance. This view from the inside has helped make stevens an astute partner for brands looking to develop an original voice through filmed narratives. Recent clients include: Union Wine Co., The James Brand, Louisville Slugger, Pendleton Woolen Mills, Genesis Archery, Widmer Brothers Brewing, Iron & Resin, Lund International, and Progressive Motorcycle Insurance.

In addition to directing, stevens enjoys shooting, editing, and designing. Even when he’s not employing all disciplines, his work is informed by this wide-ranging skill set, holistic vantage point, and sharp eye.

Kaboom owner/EP lauren schwartz initially met Stevens through a twist of fate. She didn’t intend to explore the possibility of bringing the Portland-based director onto the company roster. But their conversation quickly expanded to a dialogue about the industry, brand collaborations, and ultimately to working together. They struck up a rapport and schwartz was impressed by Stevens’ work and work ethic. schwartz assessed, “joe directs with the beautiful visuals of a DP while weaving brands and stories effortlessly. He’s the real deal–that so-called millennial voice who is also grounded, engaged, and loves to create.”

stevens recalled that he was “immediately taken with Lauren’s candor and enthusiasm. The more we dug into what it means to work in the industry today, it just made sense to join forces and see what we could create together.”